Save Lake O is a collaboration between University of Miami students and Florida Audubon to protect the habitats of Lake Okeechobee.
The "Save Lake O" project, a collaborative effort between the University of Miami's School of Communication and Audubon Florida, aims to raise awareness about the critical issue of nutrient-rich runoff and toxic blue-green algae blooms in Lake Okeechobee. Through an interactive website and video, the initiative seeks to advocate for regulatory changes in waste management around the lake, offering actionable solutions to protect the environment, people, and wildlife.
Pollution and harmful algal blooms in Lake Okeechobee have been a major environmental concern for over 20+ years. The primary cause is excessive nutrient-runoff from agriculture and urban activities. The challenge is to explain the problem clearly to the public as its complexity is a barrier to the public's engagement with relevant policy issues. A second challenge is to illustrate key solutions to policy and decision-makers so they can act with confidence since the enormity and complexity of the problem makes them uncertain and predisposed to believe and spread conflicting information.
"Save Lake O" has strategic goals focused on:
Save Lake O" successfully launched an interactive platform and video, effectively raising awareness about Lake Okeechobee's environmental challenges. The project has made strides in advocating for policy changes and continues to engage the public in the collective effort towards a cleaner and healthier future.
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